15 Minutes PR
Feb 01, 2008, 08:08 AM
FOR IMMEDIATE RELEASE: Fashion, Music & Lifestyle
THE BEATLES AND LEE COOPER
The Perfect Partnership
http://www.leecooper.com/collections-beatles-look-book.php
http://www.leecooper.com/engine/content/COMMON/collections/beatles/mains/sub-front-288_large.jpg
www.leecooper.com
The Beatles are back! Lee Cooper, ‘The original fine English denim company’ and Apple Records (The Beatles) announce their Spring/Summer 08 collection of Beatle t-shirts and accessories.
Within the 3-year agreement, Lee Cooper will release three small and perfectly complete collections per year, using the iconic and classic imagery from the Beatles back catalogue to produce their line of t-shirts, sweats and bags.
Lee Cooper is proud of its long-term association with British music and culture and excited with the work produced with Apple Records to make The Beatles Tops collection. Apple Records also expressed their enthusiasm: “When Lee Cooper approached us to do the deal we were so pleased. Their coverage in over 70 countries in the world and the quality of the range will give it great exposure, bringing the Beatles products to new fans as well as original fans”.
Not just your typical Beatles top, the SS 08 collection of tees and sweaters for men and women have greater attention paid towards the fit, detail and comfort of the shirt while maintaining their high quality graphic prints that are guaranteed to last. Each top is carefully crafted to maintain a true vintage feel with a treated wash ensuring originality.
This year’s menswear collection features a range of t-shirts, sweaters, and hoodies with varied colour tones of black and grey to sky blue and yellow.
The t-shirts available feature the classic The Beatles inscription in the use of fabric embellishments of Beatles symbols, LOVE, Back in the USSR, and Sgt. Peppers Lonely Hearts Club Band (also available on sweater knits of subdued bright shades of baby blue with lemon yellow stripes and also brown with blue pin stripe); the four Beatles in an Andy Warhol like screen print of bright eye-catching contrasting colours on black; a B&W illustration comprising the four Beatles profiles transforming into their figures (Revolver Album cover) on a white tee; and also on a white tee, the fab four represented in their iconic ‘70’s cartoon form.
Lightweight soft cotton hoodies carry classic Back in the USSR graphics and Sgt. Peppers Lonely Hearts Club Band (also available without hood).
The womenswear collection entertains a bright pastel palette of colours in a feminine fitted profile. The t-shirts featured are the classic The Beatles inscription in the use of fabric embellishments of Beatles symbols, LOVE, Back in the USSR, and St. Peppers Lonely Hearts Club Band on white; The Magical Mystery Tour replicating album artwork, on a lilac purple tee; the fab four represented in their iconic ‘70’s cartoon form on a raspberry tee; a B&W illustration comprising the four Beatles profiles transforming into their figures (Revolver Album cover) on a pastel yellow tee; Love Me Do written in red with heart inscribed and nicely contrasted in daffodil yellow tee; and the four Beatles in an Andy Warhol like screen print of contrasting colours on baby pink.
The T-shirts are priced at £25 retail and are available nationwide for Spring Summer 2008
Editors Notes:
Please use the following in written materials:
1) The Fine English Denim Company. Since 1908
Lee Cooper was founded in Britain in 1908 by Morris Cooper; the global leader in comfort denim. Please do not split ‘Lee’ from ‘Cooper’. The name ‘Lee Cooper’ must appear on the same line to avoid misunderstanding.
About Lee Cooper
The Lee Cooper brand was founded in England in 1908 by Morris Cooper and bills itself as “The Fine English Denim Company Since 1908.” Lee Cooper Limited is a designer, distributor, and marketer of branded jeans, clothing, accessories, and footwear. Nearly 100-years old, it is the third leading brand of jeans in France and in the UK and the second leading brand in Belgium. Lee Cooper, headquartered in London, has a worldwide presence through its extensive licensee network with operations in over 70 countries. For more information, please access www.leecooper.com.
FOR FURTHER INFORMATION
15 Minutes PR
dagmaretteyen@byu.net
+ 44 7515693949
THE BEATLES AND LEE COOPER
The Perfect Partnership
http://www.leecooper.com/collections-beatles-look-book.php
http://www.leecooper.com/engine/content/COMMON/collections/beatles/mains/sub-front-288_large.jpg
www.leecooper.com
The Beatles are back! Lee Cooper, ‘The original fine English denim company’ and Apple Records (The Beatles) announce their Spring/Summer 08 collection of Beatle t-shirts and accessories.
Within the 3-year agreement, Lee Cooper will release three small and perfectly complete collections per year, using the iconic and classic imagery from the Beatles back catalogue to produce their line of t-shirts, sweats and bags.
Lee Cooper is proud of its long-term association with British music and culture and excited with the work produced with Apple Records to make The Beatles Tops collection. Apple Records also expressed their enthusiasm: “When Lee Cooper approached us to do the deal we were so pleased. Their coverage in over 70 countries in the world and the quality of the range will give it great exposure, bringing the Beatles products to new fans as well as original fans”.
Not just your typical Beatles top, the SS 08 collection of tees and sweaters for men and women have greater attention paid towards the fit, detail and comfort of the shirt while maintaining their high quality graphic prints that are guaranteed to last. Each top is carefully crafted to maintain a true vintage feel with a treated wash ensuring originality.
This year’s menswear collection features a range of t-shirts, sweaters, and hoodies with varied colour tones of black and grey to sky blue and yellow.
The t-shirts available feature the classic The Beatles inscription in the use of fabric embellishments of Beatles symbols, LOVE, Back in the USSR, and Sgt. Peppers Lonely Hearts Club Band (also available on sweater knits of subdued bright shades of baby blue with lemon yellow stripes and also brown with blue pin stripe); the four Beatles in an Andy Warhol like screen print of bright eye-catching contrasting colours on black; a B&W illustration comprising the four Beatles profiles transforming into their figures (Revolver Album cover) on a white tee; and also on a white tee, the fab four represented in their iconic ‘70’s cartoon form.
Lightweight soft cotton hoodies carry classic Back in the USSR graphics and Sgt. Peppers Lonely Hearts Club Band (also available without hood).
The womenswear collection entertains a bright pastel palette of colours in a feminine fitted profile. The t-shirts featured are the classic The Beatles inscription in the use of fabric embellishments of Beatles symbols, LOVE, Back in the USSR, and St. Peppers Lonely Hearts Club Band on white; The Magical Mystery Tour replicating album artwork, on a lilac purple tee; the fab four represented in their iconic ‘70’s cartoon form on a raspberry tee; a B&W illustration comprising the four Beatles profiles transforming into their figures (Revolver Album cover) on a pastel yellow tee; Love Me Do written in red with heart inscribed and nicely contrasted in daffodil yellow tee; and the four Beatles in an Andy Warhol like screen print of contrasting colours on baby pink.
The T-shirts are priced at £25 retail and are available nationwide for Spring Summer 2008
Editors Notes:
Please use the following in written materials:
1) The Fine English Denim Company. Since 1908
Lee Cooper was founded in Britain in 1908 by Morris Cooper; the global leader in comfort denim. Please do not split ‘Lee’ from ‘Cooper’. The name ‘Lee Cooper’ must appear on the same line to avoid misunderstanding.
About Lee Cooper
The Lee Cooper brand was founded in England in 1908 by Morris Cooper and bills itself as “The Fine English Denim Company Since 1908.” Lee Cooper Limited is a designer, distributor, and marketer of branded jeans, clothing, accessories, and footwear. Nearly 100-years old, it is the third leading brand of jeans in France and in the UK and the second leading brand in Belgium. Lee Cooper, headquartered in London, has a worldwide presence through its extensive licensee network with operations in over 70 countries. For more information, please access www.leecooper.com.
FOR FURTHER INFORMATION
15 Minutes PR
dagmaretteyen@byu.net
+ 44 7515693949